A small box with a distinctive curved shape

A pillow box is a small folding carton with a distinctive curved shape, similar to a cushion or pillow, made by scoring and folding the board into a soft silhouette rather than sharp corners. It opens with a gentle push from both ends rather than a flap to tuck or lock.

Why Brands Choose Pillow Boxes

The curved shape immediately stands out next to standard rectangular packaging, which is why pillow boxes are popular for gifts, wedding and event favours, small jewellery items, and confectionery. They also work well as an inner box inside a larger mailer box or gift set.

Where Pillow Boxes Are Used

This style suits small, lightweight items rather than anything heavy or fragile, since the shape does not offer the same structural strength as a square or rectangular box. It is a common choice for soaps, small candles, jewellery, and party favours.

Materials

Pillow boxes are typically made from folding carton board, in either coated white stock for bright print, or kraft board for a more natural, rustic look. A window can also be die-cut into the front to show off the item inside.

Order Sizes We Support

Custom pillow boxes are available from around 50 to 100 units, which suits small businesses making favours, gifts, or small-batch products.

Average Prices

As a general guide, pillow boxes typically cost between £0.30 and £1.00 per unit, depending on size, material, print colours and finish. These are guide figures only.

Sustainability

Folding carton and kraft board used for pillow boxes are both widely recyclable, and kraft options are often biodegradable too, suiting brands with an eco-conscious message.

Getting Started

Tell us the item's size and the look you are going for, and we will suggest a suitable pillow box size and material. We build a proof before production and UK-wide delivery.